SORREL DOWNER

Journalist, film producer, and media consultant, mixing it up for TV, online, newspapers and magazines. I cover travel & tourism, lifestyle, and design. Mainly. This is the HQ for previous work, and an introduction to current projects. I work all over the world and live on a farm in Cadiz which I write about at www.somewheresville.org.

The Love Business | Business Life

babl-val

All you need is love? Not so, 
say British retailers, who’ll be using the increasingly long run-up to Valentine’s Day to provide a comprehensive list of what we can accessorise it with. Sorrel Downer reports in Business Life.

  • Till number five, please. Around two-thirds of people bought their purchases on the high street last year, giving it a well-needed boost.
  • In 2001, between 22 and 25 million “I luv U” and “WUBMV” texts were sent in the UK on Valentine’s Day. By 2012, that figure had risen to 229,761,058.
  • Twenty-six per cent of Britons celebrate Valentine’s Day by going out for a meal. According to a survey by Toptable, British food is perfectly acceptable, providing that it is eye-wateringly expensive. The website’s customers’ list of romantic restaurants includes Dinner by Heston Blumenthal, Restaurant Gordon Ramsay, The Fat Duck in Bray and The Grill at The Dorchester. Good luck with that.
  • Nine million Americans buy Valentine’s gifts for pets in the US, generating £227m of sales.
  • And a word of warning: when asked “Would you be OK with it if your partner just bought you a card for Valentine’s Day?” 74 per cent of respondents said “no”

Read the feature in Business Life (www.businesslife.ba.com)

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This entry was posted on February 13, 2014 by in Life, Reports, Society and tagged , , , , .

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